The Viral Tee: Merz B. Schwanen... Straight Out of “The Bear”
The 215 - Loopwheeled Classic Fit Midweight T-Shirt
As The Bear has hit UK screens, alongside the heart-pounding kitchen drama, fans have been fixated on Carmy’s plain white T-shirts. However, like many other things, the trademark of ‘The Bear T-Shirt’ has seemed to overshadow the artistry of what the masters, Merz b. Schwanen, offers. It’s the kind of authenticity we champion at Uniform Buffalo: simple pieces, expertly made, that get better with every wash.
Merz b. Schwanen embraces the principles of slow fashion, crafting each garment on original loopwheelers—rare circular knitting machines, some over a century old. Only a handful of these machines remain in operation today, most of them housed in the brand’s German production facility.
Each loopwheeler, equipped with over a thousand handmade needles, knits jersey fabric slowly and deliberately, row by row. Knitting circularly, loop wheelers create garments without side seams. No twisting, just perfect comfort and fit. This measured pace shapes the character of every piece: purposeful, timeless, and consciously made.
Quality Over Quantity
Quality sells, but Merz b. Schwanen has not allowed growth to compromise the standards that built their reputation. Staying true to their founding principles, the brand continues to limit production based on the capacity of their traditional loopwheel machines, ensuring each garment maintains the highest level of craftsmanship. As a result, production and distribution remain intentionally consistent—with Uniform Buffalo proud to be among the few granted access to their offerings.
The Uniform Buffalo Take
At Uniform Buffalo, we stock Merz B’s loop-wheel tees in both classic white and muted seasonal hues. We believe in pieces you’ll reach for again and again. Whether you’re running a restaurant, heading out a festival, or simply grabbing coffee down the High Street.
They’re not a statement tee stamped with a logo, but a nod to craftsmanship, heritage and class.
Where to Find Yours
Swing by Uniform Buffalo in Chelmsford to try on the Merz B loop-wheel tee in person, or grab one online and let the natural characteristics of the garment arrive ready to wear.
Photos: Merz B. Schwanen
